"Some people don't like change, but you need to embrace change if the alternative is disaster." —Elon Musk, CEO, Tesla Inc.
“We can no longer do without the app. It’s become the main hub for all internal communications, far surpassing our intranet use.”
—Carsten Lucaßen, Head of Digital Communications Projects, Viessmann
Employee engagement apps are increasingly popular among organizations looking for mobile-first ways to stimulate workplace commitment. But they often fail to live up to their fullest potential. Much like a Snap, there's a risk that any engagement they do manage to create will be ephemeral. But it doesn’t have to be that way. Here's why.
Viessmann Group has developed and introduced an employee app in just a few weeks. The Head of Corporate Communications, Albrecht von Truchseß, and Knowledge Manager Carsten Lucaßen, talk about the background behind Vi2go, reaching employees without computer access, start-up thoughts and the cultural shift the Hesse-based manufacturer of heating, industrial and cooling systems has gone through.