Insights into the Future of Employee Communication

Making Your Employee App a Success in 3 Chapters

For many companies and internal communication professionals, their employee communication project is the first time they will have created a digital and real-time communication channel that targets all employees, many of whom have never before been targeted by an internal IT project. So the big question is: How is it done? How did DHL, Brink’s and Audi manage their projects, and what’s the secret to their success?

 

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An Employee App Lays the Foundation for Stronger Communications

Internal communication challenges are an unfortunate reality for many companies. But efficient internal communication is especially difficult in the construction industry, where it’s common practice for employees to work remotely, away from their home site or office. But this issue is just one of many obstacles preventing employees in the industry from connecting with one another and their employers. Here are three main barriers that prevent construction companies from building effective and engaging internal communications.

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How MAN Truck & Bus Uses an Employee App to Bridge Communication Gaps

MAN Truck & Bus is one of the leading manufacturers of heavy-duty commercial vehicles in Europe, with production facilities in Germany, Poland, and Austria, as well as in Russia, South Africa, India, Turkey, and Mexico. Their products include vans, heavy goods trucks, interurban coaches, and city buses, and they also produce diesel and natural-gas engines.

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Mobile Communication for a Mobile Industry

 

 

 

The trend towards digitization and BYOD (“bring your own device”) communication strategies offer completely new possibilities for a logistics and transportation industry that’s practically defined by the wide distribution and mobility of its workers. More than 80% of employees in this field don’t sit at a desk, but they still need to be kept in the loop at all times.

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BVG Means It When They Say, “We Love You!”

The marketing slogan “Because We Love You” has made the Berliner Verkehrsbetriebe (BVG) rather famous over the last year. Improving customer satisfaction has been the primary concern of the #weilwirdichlieben (#becauseweloveyou) campaign, which has won several awards, including the German Prize for Online Communication.

 

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