An internal comms professional is a mythical creature with the power to juggle the daily demands of employee, corporate, and executive communications . . . along with a sprinkle of social media, a pinch of crisis management, and a dash of public relations (PR)—all the while making everyone happy. They deserve glitter, rainbows, and cupcakes for their extraordinary performances all day and all night, every day and every night (NB: I would like mine with extra icing).
Employee Experience Defined: It's More Than a Buzzword
In 2015, when Airbnb announced that they were appointing a Global Head of Employee Experience, many people asked themselves, “What is that? Is it like Chief of Casual Fridays?” Since then, numerous articles, books, and blog articles have appeared that refer to employee experience as a “buzzword” or “fad,” neither of which suggest permanence or imply the kind of game-changing transformation that the concept’s true believers—ourselves among them—are certain it demonstrates. The disturbing result is that many business leaders remain willfully in the dark about their low employee engagement numbers while ignoring the bigger picture played by the employee experience in fostering employee loyalty and performance.